Most of the time my mind works like a giant ad server.

It has access to my contacts, calendars, photos, files, mail, calls, conversations, location,  friends, camera, microphone etc. Sixty three years of data including everything I ever undertook and experienced, untold petabytes of information, is available to my mind, 24/7, to serve up advertising.

And it does.

Facebook and Google are but pale imitations.

My mind, like my iPad, can be applied to ‘serious’ purposes: problem solving, decision making, unartificial intelligence.

It can work out the answer to questions ranging from ‘How did the universe originate?’ to ‘What’s for breakfast?’

Like my iPad, my mind is mostly used to replay entertaining movies.

Mainly the blockbuster ‘Imemine, a love story’, starring Me.

During the frequent intervals, ads are shown.

“Suggested by Siri”.

“We think you may be interested in this”.

“For you”.

“Others have purchased this”.

Etcetera, etcetera.  Goods, services, experiences, opinions, jingles, associations etc. Above all, repetitive ad nauseam..

Apart from deep sleep, the movie plays all day.

The mind calls this process ‘thinking’.

It seems I’m mainly interested in the sound track and the subtitles. The full HD 4K cinevision is secondary.

My attention is drawn to this process most of the time.

In fact, it is what constitutes ‘I’.

Is there a way out?

Can I delete my mind account, like I did Facebook?


About the author Rien

dutch by birth 🇳🇱 | australian by choice 🇦🇺 | type 1 diabetic 💉 | married ❤️⚭ | grandfather 👴🏻 | fujifilm photographer 📷 | boat builder and sailor ⛵️ | seeker no more 🚫📖

All posts by Rien →


  1. I am worried about why you would want to.



  2. That is something you will never have an answer for.



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